||Our visual identity reflects the revolutionary quality of our business
Our logo was launched in 2007, and was designed as a dramatic break with tradition. It is unlike any other energy identity, and symbolises a number of things - from the living, organic form of a sunflower to the greatest source of energy...the sun itself.
The Horse – named stallion – suggest the strength of our company. It is also a pattern of interlocking shapes: like MRS, a single entity created by many different parts working as one. This was particularly relevant, as the new brand was launched after a series of mergers and acquisitions. It united all the heritage companies and employees that now make up MRS and its global brand.